EU NEIGHBOURS east (2015-2020)

Project Description
The 'EU NEIGHBOURS east' is the largest regional communication project under the 'EU OPEN Neighbourhood Programme: Communicating for a stronger partnership with citizen across the eastern neighbourhood’. The project's objective was to contribute to the improvement of public perceptions of the EU and a better understanding of European policies, as well as their impact on the daily lives of people in the Eastern partner countries.

As part of the EU's strategic approach to communication, the project placed strong emphasis on establishing a culture of transparency, dialogue and mutual understanding through working closely with media, communicating with audiences in social media and organising civic engagement activities with the ‘Young European Ambassadors’ (YEAs) initiative.
Specific Objective
- To illustrate the impact of the EU's support on the daily lives of people in the Eastern Neighbourhood.
- To contribute to the improvement of knowledge and understanding of the EU’s policies and their related development, as well as cooperation activities in the Eastern partner countries.
- To strengthen the strategic approach to communication and enhance the capacity of beneficiaries and agencies implementing EU's support in their public diplomacy efforts in the region.
- To measure the support to, and where relevant, monitor the public perception of the EU in the Eastern partner countries.
Expected Results
- Improved perception and understanding of the EU and its support to the Eastern partner countries.
- Increased awareness among opinion makers and specific segments of the general public in the Eastern partner countries of the EU's policies and development and cooperation programmes/projects (bilateral, regional and cross-border).
- Increased outreach of the EU’s messages through media, social media and public diplomacy activities achieved through the ‘Stronger Together’ thematic communication campaigns.
- Effective strategic communication support provided to EU institutions and agencies (European Commission Headquarters, EU -Delegations and EU-funded projects) by increasing the reach and impact of EU messages in the region.
- A dynamic network of ‘Young European Ambassadors’ contributing to public awareness activities.
- An effective and content rich website ‘EU NEIGHBOURS east’ with its real-time/rapid news alert system.
- A fully-functioning internal communication platform ‘EUDIGITOOL’, that will contribute to the EU’s communication approach.
- Quantitative and qualitative opinion polling exercise carried out and reported during the 2015-2020 period.
Project documents
Project map
Photo gallery #EU4youth #Strongertogether #EU4Azerbaijan">
EaP 10th anniversary launch event
Human Rights Day Campaign 2018
Youth campaign 2018 (Opening of the First Eastern Partnership European School in Tbilisi)
Environment campaign 2018
Cultural heritage campaign 2018
International Women's Day 2018
World Press Freedom Day 2018
Clearing Plastic Waste in Georgia - Georgian
Clearing Plastic Waste in Georgia - English
EU4Youth in 2018 - Russian
EU4Youth in 2018
Supporting innovation in Science - Azerbaijani
Supporting innovation in Science - English
Tackling Domestic Violence in Armenia - Armenian
Tackling Domestic Violence in Armenia
Annual Survey 2020 - Ukrainian
Annual Survey 2020 - Russian
Annual Survey 2020 - Romanian
Annual Survey 2020 - Georgian
Annual Survey 2020 - Belarus
Annual Survey 2020 - Azerbaijani
Annual Survey 2020 - Armenian
Annual Survey video 2020
EU Benefits the Eastern Partnership
Priority Area:
Partnership that empowers
Communication & support to media
Media, Communication, Media
EaP Countries:
Armenia, Azerbaijan, Belarus, Georgia, Republic of Moldova, Ukraine
Project Status:
Start Date:
End Date:
EU Project Number:

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This website is managed by the EU-funded Regional Communication Programme for the Eastern Neighbourhood ('EU NEIGHBOURS east’), which complements and supports the communication of the Delegations of the European Union in the Eastern partner countries, and works under the guidance of the European Commission’s Directorate-General for Neighbourhood Policy and Enlargement Negotiations, and the European External Action Service. EU NEIGHBOURS east is implemented by a GOPA PACE-led consortium. It is part of the larger Neighbourhood Communication Programme (2020-2024) for the EU's Eastern and Southern Neighbourhood, which also includes 'EU NEIGHBOURS south’ project that runs the EU Neighbours portal.

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