COWBOYky. Ukrainian Wild West

Project Description
The project creates a tourist infrastructure on the territory of the Novomyska community, taking advantage of its geographical location (far west of Ukraine), local natural resources, cultural heritage of the local ethnic group Boiky in combination with the culture and traditions of American cowboys. Bakery, cheese factory, apiary, lake rest, horseback riding, eco-trails and living in green estates - all united under the registered brand "COWBOYKY" for the local economic development of the community.
Specific Objective
1. To develop and register a local trademark “COWBOYky”, design brand mark, organize a marketing campaign in order to attract tourists into the community.
2. Building tourist infrastructure, such as a hotel, green estates, a restaurant, offering different services, running horse stables, hiring tour guides, etc. means will be able to create at least 50 new jobs.
3. Creating a startup site for the attraction of external investments at the territory of Nove Misto community.
Expected Results
1. Created a Tourist Cluster with a capacity of 40 000 tourists annually
2. At least 50 new jobs created directly and 100 indirectly. At least 50% of them are offered to young people under 35 years
3. Developed and promoted a new local brand “COWBOYky”
4. Nove Misto Amalgamated Territorial Community is attractive for business development and external investment.
Project map
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PROJECT DETAILS
Ukraine
Priority Area:
Partnership that creates
Subsector:
Agriculture and rural development
Topic:
Agriculture
Project Status:
Completed
Start Date:
01.05.2018
End Date:
30.04.2021
EU Project Number:
392-855

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